Detroit Lions’ Schedule Release Video Is Going Viral – Here’s Why

After tons of anticipation, the NFL released its 2023 season schedule on Thursday night (May 11). Some teams had extra fun with their announcement video. One of those teams is…

2023 NFL Draft - Rounds 2-3

KANSAS CITY, MO – APRIL 28: Detroit Lions fans react to their teams selection in the second round of the 2023 NFL Draft at Union Station on April 28, 2023 in Kansas City, Missouri. (Photo by David Eulitt/Getty Images)

After tons of anticipation, the NFL released its 2023 season schedule on Thursday night (May 11).

Some teams had extra fun with their announcement video. One of those teams is the Detroit Lions. It's not a new trend, as over the past few years, teams have gotten more and more elaborate about how they produce videos announcing their upcoming itineraries.

Read on for the full details on this announcement video, and watch it, too.

A.I. Theme

The Detroit Lions took an A.I. theme with their announcement video. Detroit general manager Brad Holmes, head coach Dan Campbell and quarterback Jared Goff make an appearance in the video, and heir automated A.I. voices are super funny.

Chicago Bears v Detroit Lions

DETROIT, MICHIGAN - JANUARY 01: Jared Goff #16 of the Detroit Lions warms up prior to the game prior to the game against the Chicago Bears at Ford Field on January 01, 2023 in Detroit, Michigan. (Photo by Nic Antaya/Getty Images)

Poking Fun at Dan Campbell

Dan Campbell is finally going to have Madden depiction look like him, since he was scanned by the video game at the annual owners' meeting. His previous depiction was terrible, and the Lions make fun of it in the announcement video.

Detroit Lions v Green Bay Packers

GREEN BAY, WISCONSIN - JANUARY 08: Head coach Dan Campbell of the Detroit Lions leaves the field following a game against the Green Bay Packers at Lambeau Field on January 08, 2023 in Green Bay, Wisconsin. The Lions defeated the Packers 20-16. (Photo by Stacy Revere/Getty Images)

Watch the Video

Watch the announcement video below! It's great to see the Lions kicking off the entire NFL season with the opening Thursday night game against the Kansas City Chiefs. What do you think? Reach out to me on social media here and let me know.

Anne Erickson started her radio career shortly after graduating from Michigan State University and has worked on-air in Detroit, Flint, Toledo, Lansing and beyond. As someone who absolutely loves rock, metal and alt music, she instantly fell in love with radio and hasn’t looked back. When she’s not working, Anne makes her own music with her band, Upon Wings, and she also loves cheering on her favorite Detroit and Michigan sports teams, especially Lions and MSU football. Anne is also an award-winning journalist, and her byline has run in a variety of national publications. You can also hear her weekends on WRIF.